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Yahoo Search Assist Becomes Geo-Sensitive
Under the right circumstances, search engines can turn the names of a person’s city and state into ugly words; users looking for local info may have to type them over and over until they wish the founders had stuck to just two or three letters. New Yahoo search suggestions aim to eliminate that problem, though. Product Manager Vivian Lin Dufour wrote on the Yahoo Search Blog this morning,...
Yahoo! Search Marketing Results Now Powered by Bing
HubSpot-approved Grateful Dead parlance, “What a long, strange trip it’s been.” Just two years ago, Microsoft made a $45+ billion bid for Yahoo! but when the two business bemohoths couldn’t agree on a final price, the Redmond-based company withdrew their offer. Yet, last week Yahoo said it would begin transitioning to Bing on the back end for search, noting that search results pages...
Yahoo Japan to use Google technology
Yahoo Japan announced on 7/27 that it will use Google technology to run its search engine and search ad delivery system (PPC). The search technology switch is planned to take place first. While Yahoo (US) is switching to Microsoft’s Bing, Yahoo Japan chose Google as their new partner to provide search technology. Yahoo Japan’s press release lists two reasons; One is that Google’s search...